The Impact of Resource Providers' Visual Cues on Renters' Trust and Behavioral Intentions in a Sharing Economy Platform - The Case of Airbnb
碩士 === 國立聯合大學 === 資訊管理學系碩士班 === 107 === The emergence and rapid growth of sharing economy has become a huge threat to many traditional service industries. Since barriers to entry are being lowered by the sharing economy platform, the competition among the resource providers in the sharing economy is...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/znp237 |