Investigating the Marketing Strategy of Electric Wheelchairs and Electric Scooters Industry from the Perspective of SWOT and Buyer Utility Matrix – The Case of W Company
碩士 === 國立高雄大學 === 國際高階經營管理碩士在職專班(IEMBA) === 107 === In the face of rising global trade disputes, frequent changes in central banks' monetary policies, and rising international energy and raw material prices and so on, electric wheelchairs and electric scooters are under great pressure. In addit...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/428vww |