Key Success Factors of Crowdfunding Campaign — Evidence from China Dreamore

碩士 === 國立臺灣科技大學 === 企業管理系 === 107 === After the financial crisis, the banking industry tight monetary policy, which made it difficult for small and medium enterprises to lend money. At that time, the precipitous financing environment created the basis for crowdfunding platforms. Therefore, this stud...

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Bibliographic Details
Main Authors: Hsin-Chien Yeh, 葉心倩
Other Authors: Meng-Yan Lin
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/86uw9g