Sports Brands’ Marketing Strategies and Future Development: A Case Study of A, N and U Brands

碩士 === 國立臺灣大學 === 事業經營碩士在職學位學程 === 107 === Since 2000, the world started a movement tempest, everybody started to treat as a fashion to regard the movement. ADIDAS saw that this trend rises, for these years started to join “appearance association” explicitly. The most obvious example is to look for...

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Bibliographic Details
Main Authors: Suwei-Wu, 吳溯偉
Other Authors: 黃恆獎
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/64kq6h