A Study of Value Proposition and Value Fit on Online Food Delivery Industry in Taiwan-Case Study of Uber Eats
碩士 === 國立臺灣大學 === 商學研究所 === 107 === In recent years, online food delivery industry has been flourishing in Taiwan. Started from Foodpanda entering into Taiwan in 2012, multinational food delivery companies took up most of the market shares of Taiwan’s food delivery which triggers plenty of local com...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/tn3s3p |