Application of Integrated Marketing Communication for Transformation Industry to Tourism Factory -A Case Study of CK Company

碩士 === 國立臺南大學 === 經營與管理學系中小企業產業碩士專班 === 107 === In recent years, government policies have promoted the transformation of traditional industries. Tainan has the most Tourism Factories comparing with other city in Taiwan. In the face of traditional industrial transformation issues, it is an import...

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Bibliographic Details
Main Authors: YUNG-CHUN CHANG, 張詠竣
Other Authors: Yichen Lin
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/z948cy