Service Innovation of E-retailing Industries in Taiwan: An Empirical Study on Service-Dominant Logic Perspective
碩士 === 國立中山大學 === 管理學院國際經營管理碩士學程 === 107 === Taiwanese retailing industry is entering the digital era. E-retailing is growing rapidly. Many of retailers cannot help coming after this digital trend. How could Taiwanese retailer grab this trend in order to stand out in this growing market? Further cre...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3q3u63 |