Application of the BCG Strategic Palette in Business Strategy -In the case of Alibaba and Ant Financial Service Group

碩士 === 國立中山大學 === 財務管理學系研究所 === 107 === Today, with the rapid development of globalization and technology, the business environment faced by enterprises is becoming more diverse and changeable.   However, many companies do not realize that their business environment has changed and continue to use t...

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Bibliographic Details
Main Authors: Zih-Jie Weng, 翁梓傑
Other Authors: Huang,Jen-Jsung
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/g4gzu9