The impact of event experience on destination image and event satisfaction in event tourism
碩士 === 國立高雄科技大學 === 國際管理碩士學位學程 === 107 === Event tourism is recognized as an integrated way of developing and marketing of a destination. This study investigates the influence of participants event experience, destination image, and event satisfaction in event tourism. Through a review of relevant l...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/rrrgpt |