A Study on the Key Success Factors of Franchise Stores: Taking A Chain of Guangdong Porridge as the Case Study

碩士 === 南華大學 === 文化創意事業管理學系 === 107 ===   After successfully replicating the business models of the United States and Japan, the chain franchise industry in Taiwan has become the main business model of today. The chain business model has changed the traditional business model. Many self-employed entr...

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Bibliographic Details
Main Authors: LIN, WEI-YU, 林威宇
Other Authors: HUANG, YU-KAI
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/g3xc8m