The Influence Factors of Cause-Related Products Driven by Corporations: A Case Study of Eco-Friendly Adzuki Beans in Pxmart
碩士 === 國防大學 === 運籌管理學系 === 107 === Corporate social responsibility (also called CSR) emerged in the mid-20th century. In recent years, the concept of CSR has been promoting in full swing. However, previous studies on it often focused on the relationship between CSR and financial performance, and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/x2kesd |