Key factors for influencing consumers to purchase cosmetics through makeup application with AHP

碩士 === 國立中央大學 === 會計研究所企業資源規劃會計碩士在職專班 === 107 === This purpose of research is to study the key factors and options affecting consumers to purchase cosmetic products online through makeup application. Thirteen sub-criteria were established on the basis of expert opinions and relevant literatures stat...

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Bibliographic Details
Main Authors: Chien-Ling Chang, 張倩菱
Other Authors: Ping-Yu Hsu
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9a8a33