Examining the Effect of Social Identity on Continuous Watching Intention

碩士 === 國立中央大學 === 企業管理學系在職專班 === 107 === The live stream is an emerging network behavior that comes with the popularity of the communications infrastructure. According to research reports, the population who watch the live stream video in Taiwan has grown up from 2017. The live stream is a technolog...

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Bibliographic Details
Main Authors: Pei-Lin Nien, 粘佩琳
Other Authors: 洪德俊
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/6u2j6m