An Analysis of the Marketing Strategies of Four Private Kindergartens in Taichung City

碩士 === 國立暨南國際大學 === 教育政策與行政學系 === 107 === The purpose of this study was to explore private kindergartens’ marketing strategies under the impact of the low birth rate and the child care integration policy. In this study, the qualitative research method was conducted. In-depth interviews with the fou...

Full description

Bibliographic Details
Main Author: 黃聿甄
Other Authors: Wen-Yan Chen
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/p9qh6n