Does Cobranding Reduce Firm Risk and the Role of Brand Value

碩士 === 國立成功大學 === 國際企業研究所 === 107

Bibliographic Details
Main Authors:	Phuong Uyen DinhTran, 丁陳芳淵
Other Authors:	Shao-Chi Chang
Format:	Others
Language:	en_US
Published:	2019
Online Access:	http://ndltd.ncl.edu.tw/handle/czmk7t

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