Marketing Strategies of Luxury Industry Analysis with Strategic Marketing 4C Frame: A Case Study of Gucci

碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 107

Bibliographic Details
Main Authors: Kuo, Hsiao-Tzu, 郭效慈
Other Authors: Wu, Lei-Yu
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/nxzh4g