Ensemble learning for customer retention prediction in online retailing
碩士 === 國立政治大學 === 資訊管理學系 === 107 === Customer retention plays an important role in customer relationship management. In order to reduce the cost of communicating with customers and avoid over-marketing, capturing customer retention has become the key to online retail operations. This research attemp...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/35kn5s |