Production and marketing of female TV talk shows - a case study of \"She Says\"

碩士 === 國立政治大學 === 傳播學院傳播碩士學位學程 === 107 === Based on the participation observation method, this study observed the planning, production, broadcasting and promotion of the new female TV talk show “She Says” in 2019. The results show that the program has the following features: 1. Planning -- the...

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Bibliographic Details
Main Authors: Zhang, Xia-Wei, 張霞蔚
Other Authors: Zheng, Zi-Long
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/24ua98