A Perspective of Extended Technology Acceptance Model On Behavior Intention to Use Sponsored LINE Sticker

碩士 === 崑山科技大學 === 企業管理研究所 === 107 === With the changes of the times, the popularity of the Internet and mobile devices, the high dependence on smart phones and the high frequency of using LINE in Taiwan, companies have launched a variety of free sponsored sticker in order to communicate with consume...

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Bibliographic Details
Main Authors: Shao, Ching-I, 邵靖苡
Other Authors: SHIH, CHIA-MEI
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/288tck