Exploring the decision-making factors for purchasing environmentally friendly laundry detergents from a consumer behavior perspective

碩士 === 開南大學 === 商學院碩士在職專班 === 107 === Exploring the decision-making factors for purchasing environmentally friendly laundry detergents from a consumer behavior perspective Abstract Laundry detergents are daily necessities for the family. In recent years, the Taiwan cleaning products market has als...

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Bibliographic Details
Main Authors: SHEN,ZONG-MIN, 沈宗民
Other Authors: CHEN,YU-DA
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/r24276