The Impact of Social Media Marketing on Start-ups: A Case Study of Sprightful Solar
碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 107 === This thesis focuses on social media and how their use as a marketing tool can impact start-ups. A case on Sprightful Solar, a solar systems installation start-up, will be used to get a more real-world example. Start-ups and social media are defined to en...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/252wa3 |