Post Strategies and Comment Analysis in Facebook Fan Pages of Fast Food Industry
碩士 === 輔仁大學 === 國際經營管理碩士學位學程 === 107 === Since the customers are of high importance in the fast food industry, fast food companies began using Facebook fan pages as their method for providing information to the customers and interacting with them. In this study, the Facebook data such as posts, like...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/npv8b7 |