文物拍賣會展演行銷的策略探討

碩士 === 逢甲大學 === 經營管理碩士在職學位學程 === 107 === A graduate student unexpectedly finds out that antique auctions embody Taiwan history。The project, A study on the exhibition marketing strategy for the cultural relics auction,intends to study the possibility of reviving old towns in Taiwan through cultural a...

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Bibliographic Details
Main Author: 鄭振肅
Other Authors: 何晉瑋
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/rxx963