Using the Kano Model to Explore the Relationships among Customer’ Service Quality and Satisfaction – A Case Study of Insurance Company
碩士 === 朝陽科技大學 === 企業管理系高階產業經營碩士在職專班 === 107 === This research discusses insurance company customer service quality and satisfaction. Convenience sampling was taken and customers of one Taiwan insurance company were taken as participants, and 433 questionnaires were returned (86.8%, exclusive of 57 i...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/wjud37 |