A Study of Integrative Marketing Strategy Applied to Skin Care Brand Distributors in Mid-Taiwan
碩士 === 建國科技大學 === 美容科技研究所 === 107 === The output value of branded skin care cosmetics has been on the increase from year to year. With distributors adopting integrated marketing strategy, old-fashioned single-channel marketing has gradually developed into diversified marketing. The present study, wh...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/mnt69k |