Research of Live Stream Marketing Strategies
碩士 === 致理科技大學 === 企業管理系服務業經營管理碩士班(含碩士在職專班) === 107 === With the advancement of technology, the growing popularity of social media platforms and smart devices have changed the behavior of consumers in recent years. The rise of emerging media has created a wave of live webcasts. The live broadcast has...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57g4c4 |