A Study on the Behavioral Intention of the Audience in Professional On_Line Gaming Competition
碩士 === 稻江科技暨管理學院 === 休閒遊憩管理學系碩士在職專班 === 106 === This study, "Study on the behavioral tendency model of electric competitions," is based on Ajzen's "Planning Behavior Theory" (TPB). SEM was used to analyze the relationship between behavioral ideas and outcome evaluation, atti...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/32p5uw |