The construction strategy of a place branding in Taiwan
碩士 === 國立臺北科技大學 === 管理學院經營管理EMBA專班 === 106 === Taiwan culture is a long-term accumulation. Place branding also need to operate. Landscape, craft, technology, history, culture and so on have their own unique connotations. Due to the three major problems of urban-rural disparity, industrial drain and...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/34mt69 |