The Relationship of Community Marketing Location-Based Marketing, Product Attractiveness and Purchase Intention: Privacy as Moderators
碩士 === 國立臺北科技大學 === 高階管理碩士雙聯學位學程 === 106 === This study examines the research on community purchase, marketability, and product attraction to purchase intentions. Its purpose is to market through different media and open up channels to be closer to consumers. Taking advantage of the current habit of...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/x54zub |