Marketing Module in China after Bicycle Sharing Strategy – a Case of BH

碩士 === 國立臺北科技大學 === 管理學院EMBA大上海專班 === 107 === With the rapid improvement of China's overall economic strength, the needs of Chinese consumers are becoming more diverse. Especially in the outdoor sports industry, the Chinese bicycle market has become an important international market for domesti...

Full description

Bibliographic Details
Main Authors: LEE, WEN-XIAN, 李文賢
Other Authors: WENG, SONG-SHUN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/m77x38