A Case Study of Implementation of CRM System in Mechanical and Electrical Engineering Industry - Based on ABB (Taiwan) Ltd.

碩士 === 國立臺北科技大學 === 管理學院資訊與財金管理EMBA專班 === 107 === With the rapid development of Internet, mobile communication and cloud computing technology, eCRM system is also developing rapidly. Both manufacturing and service industries are increasingly relying on eCRM to integrate Customer information, identif...

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Bibliographic Details
Main Authors: Shih, Chia-Chang, 石家昌
Other Authors: Keng, Ching-Jui
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/gzj39j