Study on brand image, customer relationship, consumption intention and satisfaction of real estate brokerage.

碩士 === 南臺科技大學 === 高階主管企管碩士班 === 106 === Real estate agents serve to connect and negotiate between the sellers and buyers on the real estate market, matching the demands for the both sides. Maintaining a professional brand image is of paramount importance for real estate agents to promote their sales...

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Bibliographic Details
Main Authors: Cheng,Shu-Hsun, 鄭淑薰
Other Authors: Lai,Min-Tsai
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/7xq756