The Discussion of Business Model and Value Chain about Transnational Authorization and Exhibition : Take Comic Text as an Example.

碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 106 === IP economics, which has become popular in China in recent years, has been adapted from cross-media based on the text of the novel, linking many industries and bringing about an astonishing output value. In fact, IP economics is not an innovative concept. Th...

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Bibliographic Details
Main Authors: TENG, CHIEN-YU, 鄧建宇
Other Authors: LIN, FU-MEI
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/43max3