The Effect of Visual Presentation of Product Introduction in Online Shopping on Product Attitude and Website Attitude
碩士 === 中國文化大學 === 國際貿易學系 === 106 === The main purpose of this study is to explore online shopping. Present the same product in photos or virtual reality for consumers' influence on website attitude and product attitude. This study builds a virtual shopping website page. Manipulation of products...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/w57xq4 |