Effect of Value on Loyalty with Disconfirmation, Satisfaction, Commitment and Adjusted Expectation as Mediators:Evidence from International Higher Education Setting

博士 === 中國文化大學 === 國際企業管理學系 === 106 === Higher education has become an increasingly competitive service across the globe. This trend has resulted in some mainstream studies examined higher education from marketing perspective. Similar to other service providers, higher education institutions need to...

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Bibliographic Details
Main Authors: Pham Hung Hiep, 范普
Other Authors: Lai, Sue Ling
Format: Others
Language:en_US
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/x7fhuq