Integrating Product Volume of Transaction Data and RFM Model to Develop Marketing Strategy

碩士 === 國立臺灣大學 === 資訊管理學研究所 === 106

Bibliographic Details
Main Authors: Chia-Chi Chang, 張家綺
Other Authors: 曹承礎
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/unarx8