The localization strategy of sharing economy-Case study of Uber

碩士 === 國立臺灣大學 === 國際企業學研究所 === 106 === The evolution of Internet technology and the accumulation of user experience in Internet are important reasons for the rise of sharing economy (Belk, 2014). It is common that in the online environment, the sharing of digital resources, non-physical resources, s...

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Bibliographic Details
Main Authors: Chia-Wen Tsai, 蔡嘉玟
Other Authors: 連勇智
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/4ucuf2