Customer Engagement in Tour Personalization：The Case of Tourism Industry in Taiwan
碩士 === 國立臺北大學 === 國際企業研究所 === 106 === The benefit of customers engaging in service delivery has been over-emphasized for the recent years, lots of studies have advocated the importance of customer engagement. However, rare domestic research have investigated in the influence of capacity and willin...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ve6vmg |