‘Why should I trust you?’ –A Research about E-commerce Brand of Skin-care and Cosmetic Products

碩士 === 國立臺北大學 === 企業管理學系 === 107 === Recently, the world economy sank into recession. Many industries face challenges and difficulties. But the market of beauty care is growing sustainably. Despite the steady growth, the makeup industry still faces changes in consumer behavior. Because of the phenom...

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Bibliographic Details
Main Authors: LIAO, YI-TONG, 廖翊彤
Other Authors: TSAI, HSIEN-TUNG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/mr38y7