The Family Business Branding Strategies and Process-Taking Lechain Noodles as an example
碩士 === 國立臺南大學 === 經營與管理學系科技管理碩士班 === 106 === Family businesses is prevalent in Taiwan. In most of the cases, family businesses start their businesses with hard-working spirit and pass on to future generations. However, many family businesses do not know that their family nature may bring advantages....
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/aq37jv |