Internal and External Factors that Influence Generation Y's (Millennials) Buying Behavior toward E-Commerce In Indonesia
碩士 === 國立清華大學 === 國際專業管理碩士班 === 106 === Electronic commerce is currently growing rapidly in Indonesia. Due to Indonesia huge population, its e-commerce also has always been a target for many businesses. Moreover almost half Indonesia’s populations are youth or what we called Millennials. This eviden...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2018
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/tjqj45 |