An Investigation of the Relationship between Brand-centered HRM and Brand Citizenship Behavior: The Effects of Intention to Stay, Corporate Reputation and Brand Commitment
碩士 === 國立清華大學 === 人力資源與數位學習科技研究所 === 106 === abstract hide
Main Authors: | Tsou, Yu-Chin., 鄒侑芩 |
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Other Authors: | Chiang, Hsu-Hsin |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/66ab2c |
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