The Influence of Innovation Capabilities on Customer Royalty in Convenience store - The Case Study of FamilyMart

碩士 === 國立中山大學 === 管理學院國際經營管理碩士學程 === 106 === With the evolution of the times, the consumption habits of the Taiwanese people are constantly changing. For the needs of the retail industry, today''s chain convenience stores have occupied an irreplaceable position in the retail indust...

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Bibliographic Details
Main Authors: Wen-Ting Hu, 胡雯婷
Other Authors: Chao-Hsien Sung
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/qf45uf