A study of Fashion Anxiety and Consumer Intention -Taking Online Shopping and Product Involvement as Moderating Factors
碩士 === 國立東華大學 === 國際企業學系 === 106 === Modern people advocates material life nowadays, and there are more consumption expenditure inevitably. We can’t avoid from the fashion trend, as we are pursuing the material life, the fashion trend comes up with a new consuming behavior. Fashion goods keep bring...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/nr7r29 |