The Research on the Relations between Festival Activities and Cities Marketing -A case study of Taixi HaiKou Music Festival in 2016

碩士 === 國立嘉義大學 === 公共政策研究所 === 106 === Sightseeing is the most representable industry nowadays which brings large amount of economic benefits to countries and industries. In addition, city marketing is one of the effective ways to bring sightseeing which can not only boost regional economic activies,...

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Bibliographic Details
Main Authors: Huang Chia Hsing, 黃家馨
Other Authors: Chen, Angel Hsi-I
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/f35td4