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碩士 === 國立中央大學 === 高階主管企管碩士班 === 106 === The modern business environment has brought great pressure to the enterprise, not only to sell products, but also to provide satisfactory service for customers and consumers, so as to improve the satisfaction of customers and make them happy. Kotler said: &quo...

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Bibliographic Details
Main Authors: Chi-Hsiang Lo, 羅吉祥
Other Authors: none
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/5ucj3t