Strategic Corporate Social Responsibility and Growth: A Case of an Online Shopping Mall
碩士 === 國立交通大學 === 企業管理碩士學程 === 106 === We report on the findings of an inductive, interpretive case study of growth challenges of an online shopping mall whose initial success came from business models and strategies incorporated with corporate social responsibility (CSR). We investigated the proces...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/v6e7xs |