Types and Causes of Bed and Breakfast Accommodation Customer's Online Negative Evaluation- The Empirical Study of Nantou

碩士 === 國立暨南國際大學 === 兩岸高階主管經營管理境外碩士在職學位學程 === 106 === This study takes Nantou Legal B&B as the research object, and uses the information of the five online travel agent (OTA) to select the negative evaluation data as the text. Through the content analysis method, it summarizes the negative evalua...

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Bibliographic Details
Main Authors: WEI, CHEN-YU, 魏振宇
Other Authors: TSENG, HSI-PENG
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/2ytf74