A Study of Loyalty Maintenance on Business to Business Operation
碩士 === 國立暨南國際大學 === 兩岸高階主管經營管理境外碩士在職學位學程 === 106 === In recent years, customer relationship management (CRM) has been widely discussed in the academic and industrial circles. This kind of relationship marketing strategy emphasizes how companies can diversify their marketing strategies, personal comm...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2fke57 |