The Effect of Augmented Reality on Online Impulse Buying on Mobile Shopping App: An Experiment Study

碩士 === 國立成功大學 === 國際經營管理研究所 === 106

Bibliographic Details
Main Authors: NguyenDung, 阮青容
Other Authors: Jeng-Chung(Victor) Chen
Format: Others
Language:en_US
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/ps5zjk